Analysis Super Bowl Ads May Need To Evolve To Target Gen Z – That Will Include A Social Media Component February 8, 2023 2 mins read 372 Views Budweiser owner Anheuser-Busch is reported to have spent the highest amount on Super Bowl advertising this year. dropping $20 million for three.. Read More
Analysis Super Bowl, Winter Olympics and news provide a boost to TV viewing during a traditionally slower TV month – Nielsen March 17, 2022 3 mins read 516 Views The February TV audience always falls behind January’s, the month with the highest viewing months. This year was no exception, despite the trifecta.. Read More
Analysis Advertisers Shouldn’t Overlook Social Media Before Or After The Super Bowl February 11, 2022 4 mins read 670 Views INGLEWOOD (CALIFORNIA) – FEBRUARY 1: View of SoFi Stadium during Super Bowl LVI preparations January 1, 2022 in Inglewood. California. Photo by.. Read More
Analysis why the Super Bowl is no exception – Nielsen February 10, 2022 4 mins read 591 Views Super Bowl advertising placements provide brands with a vast audience that could be used to increase sales. Millions of people watch the Super Bowl.. Read More
